Company Backs Off Debate Plan
PIZZA HUT CHANGES PLAN
It’s a big night tonight and Pizza Hut is rethinking its contest daring people to ask "Sausage or Pepperoni?" at the presidential debate.
The stunt has triggered a lot of backlash. Now the company says it's moving the promotion online, where a contestant will be randomly selected to win free pizza for life.
Originally, Pizza Hut had offered the prize — a pie a week for 30 years or a check for $15,600 — to anyone who posed the question to either President Barack Obama or Republican candidate Mitt Romney during the live Town Hall-style debate.
A lot of people were upset over the pizza chain for trying to capitalize on the election buzz by injecting itself into the process.
Of course, a Pizza Hut spokesman said the majority of the feedback the company has seen has been very positive. He said that moving the contest online was a "natural progression of the campaign" after people got excited about the idea and "wished they could get in on it."
Pizza Hut, a unit of Yum Brands Inc., says it will still honor the prize if someone poses the question live at the debate. But it's encouraging everyone to participate in the new online version.